Alok Singh
On 3rd July 2025, the Delhi High Court passed an interim order against Patanjali Ayurved. The court instructed them to remove the disparaging advertisements that harm the reputation of Dabur Chyawanprash products.
The order was passed by Justice Mini Pushkarna on a suit filed by Dabur against Patanjali. The accusation was the disparaging advertisements by Patanjali against Dabur.
The legal issue emerged following the broadcast of Patanjali’s advertisement featuring its co-founder, Swami Ramdev, in which he appears to cast doubt on the legitimacy of competing Chyawanprash brands. He contends that how can those without the familiarity of Ayurveda and the Vedic tradition claim to produce ‘authentic’ Chyawanprash?
Further, Dabur oppose the reference made in advertisements calling 40 herbs Chyawanprash “ordinary”. According to Dabur, the description was a direct attack on Dabur’s flagship Chyawanprash, which boasts the use of over 40 herbs and dominates more than half (~60%) of the market share and unfairly categorised its product as inferior.
Dabur company emphasised that the advertisement risks misleading consumers and eroding trust in a product category that falls under stringent regulation. Further, they contend that their product is recognised under the Drugs and Cosmetics Act, which mandates strict conformity to traditional textual prescriptions. Dabur expressed concerns about implications made in the advertisement that suggest potential health dangers associated with non-Patanjali Chyawanprash.
(Case details yet to be available.)
Judge: Justice Mini Pushkarna
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